It’s that time of year: 2017 CentermarkINSIGHTS Summit!

Our annual event featuring three days of networking, brainstorming and innovating with leaders in the franchise industry has returned! The 2017 CentermarkINSIGHTS Summit will be hosted at Hotel Del Coronado in the heart of San Diego through May 3-5, 2017. We’re excited to bring industry visionaries, product experts and thought leaders in the franchise and… Read More It’s that time of year: 2017 CentermarkINSIGHTS Summit!

Top 10 digital marketing trends franchise owners should know for 2017

The New Year is approaching quickly and it’s time to prepare for another successful digital marketing year. In this article, we will discuss some of the top digital marketing trends franchise and small business owners should know for the year ahead. Let’s dig in…   Cross Device Marketing Optimization Mobile optimization should be a top… Read More Top 10 digital marketing trends franchise owners should know for 2017

Take our Franchisor Leadership survey & win a free gift card!

Did we just say free? Indeed we did. With the evolution and change of technology, you really don’t want your franchise business falling behind the curve. The right Digital Marketing tools and techniques can offer your franchise the best opportunities to compete in the market and grow your business. Please take a moment to complete… Read More Take our Franchisor Leadership survey & win a free gift card!

3 ways to up email engagement with DATA

Data, data, data. And more . . . Data.  Accurate and quality customer data is the precursor to any successfully executed email campaign. Without it, you’ll be stuck with early 2000’s-style “spray and pray” email tactics that achieve low response rates and give you little to no return on your investment (ROI). Targeting, customization, device… Read More 3 ways to up email engagement with DATA

3 low-hanging pumpkins to get your holiday marketing rolling

Fun fact! A pumpkin is a fruit, not a vegetable! It belongs to the Cucurbitaceae family along with cucumbers, melons, squash and gourds. The weeks preceding Halloween are a perfect time to spark the holiday spirit and connect with your local community. Here are 3 simple ways you can leverage your various online marketing channels to start spreading… Read More 3 low-hanging pumpkins to get your holiday marketing rolling